Outbound sales is NOT dead with Elric Legloire
Hey there Croners! Welcome back to The Prospecting Masterclass, the original Crono column that gives you insights and tips from the best minds in sales. In this episode we’re having the official Outbound Chef — and if you’re an active member of the Sales Community on LinkedIn, there’s no need to introduce him. Elric Legloire […]
6 Outbound Sales Software That Also Automate LinkedIn Outreach
Your ICPs are on LinkedIn, as a matter of fact, 4 out of 5 users on LinkedIn drive business decisions (meaning they’re part of a buying committee or direct decision-makers themselves). Hitting quotas today requires SDRs to create an outreach synergy that capitalizes on a mix of LinkedIn outreach, cold emails, and cold calls. Otherwise, […]
Sales Engagement: How to change Outbound Sales with AI-driven Automation
Sales is all about connecting with the right people, at the right time, with the right message. Each phone call, email, and action between the Sales reps and the Prospects represents a critical touchpoint – a chance to build relationships, spark interest, and drive conversions. Each touchpoint is a chance to engage the prospect in […]
Know yourself – 5 Tips for Wannabe CMOs with Alistair Hatch
Hey there Croners! Welcome back to 5 Tips for Wannabe CMOs, our marketing column where we get to know great marketers, their stories and some inspiring tips for the next generation of CMOs. In this episode, we’ve interviewed Alistair Hatch, CMO at Kääpä Biotech, exploring his background, career and future. Let’s start with a warm-up: […]
5 Outreach Alternatives Under $100– The Most Affordable Options in 2025
If you’re a sales professional or part of a team that’s feeling the pinch of Outreach’s pricing, you’re not alone. Many sales teams are seeking alternatives that deliver reliable sales engagement tools without the hefty price tag. To make your search easier, I’ve curated a list of the best Outreach alternatives under $100 per month—all […]
B2B Sales Strategies and GTM Insights with Maxim Tanevskiy
Hey there Croners! Welcome back to The Prospecting Masterclass, the original Crono column that gives you insights and tips from the best minds in sales. For this episode, the first one of 2025, we’re more than happy to welcome someone who’s fully aware of the power of sales. Maxim Tanevskiy is Chief Business Officer at […]
A summer of growth in Crono
Building a startup from an idea can be an exciting adventure that tests resilience, passion, and commitment. It’s about creating something entirely new and adopting the right mindset to turn it into a successful reality. With “Becoming Crono” we’ll revisit our starting point through an honest and captivating memoir written by our CTO, Marco Maddiona. Each […]
How Crono helped WeRoad double their sales results
Customer Story: WeRoad A great product doesn’t need a lot of words, that’s why we ask our customers to share with us their achievements using Crono. In this customer story, you’ll read about how WeRoad doubled its sales results, integrating Crono in all teams worldwide. Get inspired with our latest Customer Story: the next successful […]
How to create a LinkedIn DMs outreach strategy
How to create a LinkedIn outreach strategy As Social Selling gains popularity in the sales world, writing compelling DMs is becoming crucial for sales professionals who want to improve their outreach. In this article, we’ll give you some tips on how to nail a DM strategy that can lead to real opportunities. LinkedIn optimization Starting […]
How Crono helped Odda increase sales effectiveness by 37%
A great product doesn’t need a lot of words, that’s why we ask our customers to share with us their achievements using Crono. In this customer story, you’ll read about how Odda manage to increase their sales team’s effectiveness by 37% and streamline their client acquisition. Get inspired with our latest Customer Story: the next […]