6 Best Salesloft Alternatives for Growing Sales Teams
Whether you’re exploring new sales engagement tools or already using Salesloft and finding it bloated, overpriced, or just not built for small teams, you’re in the right place.
Salesloft is best for sales teams at enterprise organizations with the time, budget, and IT support to manage a complex revenue orchestration platform.
For those teams, the tradeoff makes sense: A 3+ week setup might be worth it since Salesloft helps automate processes across the entire revenue cycle, from initial outreach to renewal and upsell.
But small teams don’t have that luxury. You need tools that are quick to set up, easy to manage, and fit your lean workflow. And that’s where Salesloft starts to get in the way.
Beyond the long setup time, small teams often struggle with:
- Steep pricing and minimum seat requirements that stretch limited budgets.
- Unreliable dialer and email tracking that disrupt outreach efforts.
- Limited support and inflexible workflows that hinder team collaboration.
In this guide, I’ve reviewed 6 Salesloft alternatives suitable for small teams. These platforms are faster to set up, easier to manage, and don’t make you pay for features you’ll never use.
Here’s how the best Salesloft alternatives stack up:
- Crono – for all-in-one AI sales automation with enrichment
- Lemlist – for visual personalization and built-in warm-up tools
- Instantly – for cold email scaling with top-tier deliverability
- Klenty – for multichannel engagement across inbound, outbound, and ABM
- Outreach – for mid-market teams that need deep customization and control
- Mixmax – for Gmail-native teams that want interactive, automated outreach
Review of the 6 best Salesloft alternatives for growing sales teams
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Crono
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Lemlist
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Instantly
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Klenty
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Outreach
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MixMax
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|---|---|---|---|---|---|---|
|
G2 Rating |
4.7/5 |
4.5/5 |
4.8/5 |
4.6/5 |
4.3/5 |
4.6/5 |
|
Capterra Rating |
5/5 |
4.6/5 |
NA |
4.6/5 |
4.4/5 |
4.6/5 |
|
Best for |
All-in-one AI sales automation with enrichment |
Teams that want visual personalization and warm-up tools |
Cold email scaling with built-in deliverability tools |
Sales engagement across inbound, outbound, and account-based strategies |
Mid-market companies with established sales processes |
Gmail-based teams seeking seamless sales engagement |
|
Standout Feature |
Seamless LinkedIn integration |
Built-in email warm-up + image/video personalization |
AI outbound autopilot and parallel dialers |
AI outbound autopilot and parallel dialers |
Branching cadences with deep deal inspection |
Interactive emails + Gmail-native automation |
|
Pricing |
Pro plan starts at €69/user/month |
Starts at $55/month per user |
Starts at $30/month |
Plans start at $50/user/month |
Undisclosed |
Paid plans start at $29/user/month |
1. Crono
Most suitable for: Growing outbound B2B sales teams (3–20 reps)
While Salesloft focuses on large-scale sales engagement, Crono helps small to mid-sized sales teams scale outbound sales by combining all the key sales processes in one place. That way, they can spend less time switching between tools, and more time closing deals.
In brief, here’s how Crono works:
- Find new contacts and companies in LinkedIn’s database of 1 billion profiles, using all the advanced features of LinkedIn Sales Navigator directly in Crono.
- Enrich contact using 10+ built-in providers like Hunter, Datagma, and Cleon, ensuring high accuracy without buying additional enrichment tools.
- Engage leads in a multichannel outreach across email, LinkedIn, and phone calls. Engagement sequences automatically stop after a reply, and are kept within limits to avoid spam and LinkedIn ban.
- Close leads and manage the entire sales funnel with comprehensive reports that track performance, identify high-performing strategies, and provide AI-powered suggestions
As you complete key activities, Crono syncs and updates your CRM – Salesforce, HubSpot, or Pipedrive, in real time, minimizing manual data input.
But what exactly makes Crono a good alternative to Salesloft, especially for smaller teams? Let’s take a look:
Why Crono is a great Salesloft alternative
While both Salesloft and Crono offer outbound sales automation, Crono is considered a better alternative for growing teams because it delivers:
- Flexible sequences tailored to how growing teams work
- Built-in enrichment without extra integrations
- Native LinkedIn automation without forcing you into premium subscriptions
- Accurate engagement tracking with bot filtering
- A simple, all-in-one platform that doesn’t require RevOps to run
We’ve taken a close look at how Crono compares to Salesloft across five key areas. Here’s a quick breakdown.
#1. Smarter, more flexible sequences built for lean teams
Salesloft’s sequencing features are powerful but rigid. For growing teams, they can feel unnecessarily limiting and time-consuming. Here’s where things break down:
- You can’t send one-off emails without building a full cadence, even for simple use cases like webinar follow-ups or cold outreach tests.
- Sequences keep running even after someone replies, leading to awkward double follow-ups and reduced engagement.
- Only one person can own a cadence, which makes collaboration difficult and creates bottlenecks when reps or managers need to step in.
In contrast, Crono is designed with flexibility and team collaboration in mind, so sequences work the way your team does.
Here’s how Crono makes sequences smarter and simpler:
- One-click campaigns: Send one-off emails at scale with a single-step sequence. No full workflow or campaign-building required.
- Reply detection built-in: Sequences automatically pause as soon as a prospect replies via email or LinkedIn.
- Shared ownership: Sequences can be viewed, reused, and edited by anyone in your workspace. No need to duplicate or request access.
- Custom logic per step: Choose whether a sequence stops or continues after specific actions, and get full control over follow-up flows.
These features offer growing teams the flexibility to move fast, personalize outreach, collaborate easily, and not rely on an ops team to manage their outbound engine.
#2. Built-in enrichment from 10+ data sources
In Salesloft, you must pay for additional tools like Zoominfo or Apollo to find and enrich contact information. This adds cost, complexity, and context-switching to your workflow.
Crono handles enrichment in-platform using a waterfall approach. It taps into 10+ providers to find verified emails, phone numbers, and social profiles — and you only pay for valid results.
Here’s how Crono makes it easier:
- Zero context switching: Enrich leads during CSV import, while prospecting on LinkedIn, or inside your CRM view.
- Verified results only: Credits are only used for successful finds, so you don’t waste budget.
- Intent-based filtering: Filter leads by company size, job role, industry, or buying intent for smarter lists.
With Crono, your team gets high-quality data to work with faster and cheaper.
#3. Seamless LinkedIn automation
With Salesloft, using LinkedIn for outreach requires a Sales Navigator Advanced subscription to unlock basic automation. That extra cost (and dependency) is often a dealbreaker for growing teams. Without it, you’re stuck doing LinkedIn manually.
Crono takes a different approach.
With its native LinkedIn integration, you don’t need third-party tools or premium upgrades to build and manage your list. Whether you’re on the free LinkedIn plan or using Sales Navigator, Crono lets you access everything you need for LinkedIn prospecting in one place.
Here’s how Crono makes LinkedIn outreach simple and scalable:
- Works with any LinkedIn account: Run multi-step sequences with DMs, connection requests, and profile visits—even without Sales Navigator.
- Smart lead sourcing: You can pull leads directly from LinkedIn Sales Navigator or even from posts where your prospects are already engaging.
- Built-in safety: Crono enforces smart daily limits and encourages personalized messaging to stay compliant and avoid spam flags.
- Automatic CRM logging: Every LinkedIn interaction (connections, DMs, replies) is logged automatically to Salesforce, HubSpot, or Pipedrive.
With Crono, your team can finally unlock the full power of LinkedIn—without blowing up your budget or your workflow.
See Crono in action: book a tailored demo for your sales team today.
#4. Accurate email tracking with bot filtering
Salesloft’s email tracking can be noisy. Reps often see inflated open and click rates due to bot-triggered events like email scanners or spam filters, making it hard to trust engagement data. This leads to wasted follow-ups and false positives, especially in cold outreach campaigns.
Crono eliminates these false signals using advanced bot detection. You only see real opens and clicks, so you can focus on leads who are genuinely interested.
Crono can help you deliver high-quality email engagement with:
- Clean signal data: Crono filters out bot activity and spam-triggered clicks, giving you near 100% accuracy on opens and clicks.
- Better prioritization: Reps follow up based on real engagement, not misleading metrics.
- Trustworthy analytics: Crono offers visibility into exactly who’s engaging with your emails.
That means more efficient follow-ups and better use of your reps’ time.
#5. Designed for simplicity and speed
Salesloft’s setup can be overwhelming for growing teams without dedicated sales engineering support. You’ll need separate tools for enrichment, prospecting, pipeline tracking, and sometimes even for CRM syncing. That means more integrations, more training, and more time invested.
Crono brings everything into one intuitive platform where you run your entire outbound process without juggling five different tools.
And it’s not just theory—teams like Odda are already seeing the impact.
Before Crono, their outreach relied on referrals and manual prospecting. Once they switched, they used Crono’s Chrome extension and enrichment to identify decision-makers, launch targeted flows, and personalize outreach at scale. The result? A 37% boost in sales effectiveness!
Key features of Crono
- Automated multichannel sequences
- Lead generation and lead management
- Waterfall data enrichment and AI-driven data validation
- Detailed sales performance analytics
- Team collaboration and oversight tools
- Pipeline and deal management
Pros of Crono
- User-based pricing with no seat minimums; you can purchase additional credits, and they never expire.
- LinkedIn integration with a Web extension for stress-free outreach and sales activity tracking.
- Rewrite with AI helps you write better outreach with built-in AI tools like message rewriting, smart follow-up suggestions, and 5,000+ AI writing credits.
- Built-in contact database with over 1 billion verified leads.
Cons of Crono
- Works best if you have a Sales Navigator license (but it’s not mandatory)Works best if you have a Sales Navigator license (but it’s not mandatory)
Crono pricing
Crono offers transparent pricing tiers that are thoughtfully designed for growing sales teams:
Book a personalized demo to see how Crono can work for your team.
2. Lemlist
Lemlist is a sales engagement platform designed for small to mid‑sized outbound teams, SDRs, agencies, recruiters, and startup founders. With features like AI-powered sequences, image personalization, and built-in email warm-up, it helps sales reps secure high response rates without sounding robotic.
Why Lemlist is a great Salesloft alternative for small businesses
Lemlist offers built-in email warm-up and easy personalization with images and videos—features Salesloft lacks without add-ons. It’s a faster way to boost deliverability and engagement for small teams.
Pros of Lemlist:
- Built-in email warm‑up (lemwarm) helps maintain sender reputation and avoid spam.
- Access to 450M+ B2B contacts, validated emails, and phone numbers directly in the platform.
- Easy onboarding and campaign set-up.
Cons of Lemlist:
- Doesn’t offer advanced analytics for LinkedIn performance.
- The sequencing logic can be complex and requires time to master.
Pricing:
- Email Starter: $55/month per user (billed annually)
- Multichannel Expert: $79/month per user (billed annually)
- Outreach Scale (Enterprise): Custom pricing
Lemlist doesn’t fit your budget or requirements? Check out these Lemlist alternatives that offer more credits.
3. Instantly
Instantly is an AI-powered cold email platform designed for busy B2B teams, agencies, and founders.
It offers unlimited email account connections, seamless inbox warmup, and a built-in lead finder with filters for role, company size, tech stack, and intent signals. The platform is ideal for small to mid-sized teams looking to scale email outreach with a minimal setup.
Why Instantly is a great Salesloft alternative for small businesses
While Salesloft requires extra integrations for deliverability tools, Instantly includes essentials like inbox warm-up, rotation, domain authentication, and spam testing right out of the box, even on base plans.
And compared to Salesloft’s steeper learning curve, Instantly’s simple UI lets small teams hit send faster and reach more inboxes.
Key features of Instantly
- Unlimited email accounts and automated warm‑up
- AI-powered personalization and sequence optimization
- Centralized reply management (Unibox)
Pros of Instantly
- Built-in warm-up tools, spam-checkers, inbox rotation, and domain authentication help improve inbox placement and reduce bounces.
- Offers access to a database of over 160 million contacts with granular filters.
- Unlimited email accounts and warm-up methods let small teams scale outreach safely without worrying about deliverability issues.
Cons of Instantly
- It focuses solely on email and lacks capabilities for LinkedIn, calls, or SMS integrated outreach.
- Service responses can be slow at times.
Instantly pricing
Outreach (Sending and warm‑up)
- Growth: $30/month (billed annually)
- Hypergrowth: $77.60/month
- Light Speed: $286.30/month.
- Enterprise: Custom pricing
SuperSearch (Lead database)
- Growth Leads: $37.60/month
- Supersonic Leads: $77.60/month
- Hyper Credits: $169.30/month
- Light Speed Leads: $393.60/month
CRM
- Growth CRM: $37.60/month
- Hyper CRM: $77.60/month
4. Klenty
Klenty is an AI-powered sales engagement platform built for busy sales teams in small-to-midsize businesses. It offers AI-enabled sequences, call tools (like power and parallel dialers), automated CRM sync, and intent-based playbooks to identify and prioritize engaged prospects.
Why Klenty is a great Salesloft alternative for small businesses
Salesloft needs separate tools for prospecting, whereas Klenty comes with a built-in database of 600M+ validated contacts, so small teams can find and reach leads in one place. Its transparent pricing, with no seat minimums or hidden fees, makes it even more accessible for growing businesses.
Key Features of Klenty
- Parallel and Power Dialers
- AI calling agent
- Calendar integration
- AI talk track tables
- SDRx – AI SDR
Pros of Klenty
- Seamlessly syncs with HubSpot, Salesforce, Pipedrive, and Zoho.
- Easy setup and a clean interface make it a suitable choice for smaller teams getting started.
- Support team responds quickly and offers proactive guidance.
Cons of Klenty
- Klenty’s analytics lacks advanced insights.
- Small teams may find it pricey as they scale.
Pricing:
- Starter: $50/user/month
- Growth: $70/user/month
- Plus: $99/user/month
- Enterprise: Custom pricing
5. Outreach
Outreach is a sales execution platform designed for mid-sized businesses—but its powerful features are just as useful for small teams looking to scale faster. It helps sales managers coach reps more effectively by closing skill gaps and standardizing high-performing sales practices across the board.
Why Outreach is a great Salesloft alternative for small businesses
Outreach gives small teams more flexibility with branching cadences across email, calls, LinkedIn, and tasks—making it easier to run personalized, multichannel workflows. While Salesloft offers cadence tools too, its logic is more limited.
Outreach also goes deeper on deal intelligence with AI-driven health scores and forecasting, while Salesloft focuses more on intent signals and next-best actions but falls short on full-funnel deal analytics.
Key Features of Outreach
- Outreach activity inspection
- Team pipeline inspection
- Deal inspection
Pros of Outreach:
- Bi-directional syncing ensures accurate record-keeping and coordination between Outreach and CRMs.
- Outreach University, detailed knowledge base, and helpful support team make onboarding and skill-building smoother.
- Outreach Everywhere helps with call logging and email scheduling directly from Gmail or Salesforce.
Cons of Outreach:
- Sometimes automations fail, causing tasks or emails to get stuck in a pending or failed state—often without any clear alert or notification to the user.
- You may experience issues while customizing caller ID for calls.
Outreach Pricing:
Outreach offers multiple plans, but pricing isn’t transparent. You’ll have to get in touch with their team to receive a quote.
Want to explore more tools like Outreach? Here’s a deeper look at Outreach alternatives that offer powerful capabilities with less complexity.
6. MixMax
Mixmax is a sales engagement platform designed for small and medium-sized teams. It offers seamless integration with Gmail and Outlook.
Why MixMax is a great Salesloft alternative for small businesses
Mixmax turns Gmail into a full sales engagement hub—letting you run sequences, book meetings, track emails, and update your CRM right from your inbox. Salesloft’s Gmail extension is more limited in comparison. And with plans starting at $29/user and no seat minimums, Mixmax is a more affordable fit for small teams.
Key Features of MixMax
- One-click scheduling from emails
- Automation rules based on recipient behavior
- Interactive email elements
Pros of MixMax:
- Provides real-time insights into email opens, clicks, and replies.
- Offers reusable email templates to help you maintain consistency in communication.
- Ensures quick adoption without extensive training or technical support.
Cons of MixMax:
- Advanced calling capabilities are only available on higher-tier plans, which is an issue if your team relies heavily on phone outreach.
- Too many automated emails from Mixmax can come across as spam to recipients or get flagged by email filters.
MixMax Pricing:
- Free Plan
- SMB Plan: $29/month per user (billed annually)
- Growth Plan: $49/month per user (billed annually)
- Enterprise Plan: Custom quotes
All plans come with a 14-day free trial.
Bonus: Free Salesloft alternatives
Let’s quickly go over some Salesloft alternatives that offer a free trial:
- Smartlead: Cold email outreach platform built for agencies and startups. Offers 14-day free trial.
- QuickMail: Email outreach tool with smart inbox rotation and automatic follow-ups. Offers 14-day free trial.
- Mailshake: Sales engagement software for cold email, phone, and social outreach. Offers 30-day money-back guarantee.
- Reply.io: Multichannel outreach platform with AI assistance. Offers 14-day free trial.
Did you find the best alternative to Salesloft?
Sales engagement doesn’t have to come with bloated features or enterprise pricing. While Salesloft is powerful, it’s often too rigid, complex, and expensive for small teams just trying to move fast, close deals, and meet their sales goals.
Thankfully, tools like Crono, Lemlist, Instantly, Klenty, Outreach, and Mixmax offer simpler, more affordable alternatives. They allow lean sales and revenue teams the power to automate outreach, personalize at scale, and stay focused on pipeline without the friction.
Here’s a quick recap to help you decide:
- Crono: Built for modern outbound teams—combines lead gen, enrichment, multichannel outreach, and CRM sync in one smooth, AI-powered platform.
- Lemlist: Best if you want visual personalization and built-in warm-up features without extra tools.
- Instantly: Scales cold email with unlimited inboxes, built-in lead finder, and high deliverability.
- Klenty: Ideal if your team wants powerful dialers, smart playbooks, and an AI SDR to book meetings on autopilot.
- Outreach: Great for teams that want branching cadences and deep deal analytics—if you’re okay with the complexity and price tag.
- Mixmax: Turns Gmail into a full engagement hub—perfect for small teams that live in their inbox.
Choose a tool that fits your team’s workflow, and improve efficiency.
