Know yourself – 5 Tips for Wannabe CMOs with Alistair Hatch

Hey there Croners! Welcome back to 5 Tips for Wannabe CMOs, our marketing column where we get to know great marketers, their stories and some inspiring tips for the next generation of CMOs. In this episode, we’ve interviewed Alistair Hatch, CMO at Kääpä Biotech, exploring his background, career and future. Let’s start with a warm-up: […]

Empowering CMOs – Eleonora Rocca on marketing and innovation

5 Tips for Wannabe CMOs ep. 7 cover with Eleonora Rocca's image

Hey there Croners! Welcome back to 5 Tips for Wannabe CMOs, our marketing column where we get to know great marketers, their stories and some inspiring tips for the next generation of CMOs. In this episode, we’ll have Eleonora Rocca, CMO and Founder (among many other things).  Let’s start with the basis: who’s Eleonora? Eleonora is […]

The CMO adventures – 5 tips with Simona Graziani

Welcome back Croners with our marketing column 5 tips for CMOs Wannabe. Our guest today has a brilliant academic career and has found marketing to be her love at first sight. Simona Graziani is now the CMO at Takyon, a fast-growing, successful startup.  Let’s start with the basis: who’s Simona? Hi guys! I’m Simona and […]

Becoming a CMO – 5 tips from Laura Favretti

Welcome back Croners with our marketing column 5 tips for CMOs Wannabe. The expert delivering precious bits of advice for this episode is Laura Favretti – CMO & Co-Founder @ Speed2Net. Laura brings together passion and expertise, thanks to her wide experience and curiosity. Are you ready to become a CMO? Don’t miss her tips! Let’s […]

5 Marketing and Career tips for CMOs Wannabe with Iris Terzitta

Welcome back Croners with our marketing column 5 tips for CMOs Wannabe. The expert delivering precious bits of advice for this episode is Iris Terzitta, Marketing Manager @Viceversa. Iris brings a bright and capable mind in mentoring and leadership, along with her incredible working experience. So thank you for your inspiring words, Iris! Enjoy reading […]

Marketing success: Alberto Gerin’s 5 Tips for CMOs wannabe

5 Tips for CMOs Wannabe (things we wish we knew but nobody ever told us) Hey Croners! Let’s be honest, everyone wants to become a CMO, right? But here’s the kicker, especially in those early career years: having a mentor to shed light on your path and guide you makes all the difference. It keeps […]

Greta Beccarello on creativity and flexibility for CMOs

Hey Croners! Let’s be honest, everyone wants to become a CMO, right? But here’s the kicker, especially in those early career years: having a mentor to shed light on your path and guide you makes all the difference. It keeps you from getting stuck in mistakes or falling into bad habits. And since we’ve been […]

How to become a CMO and survive in the marketing industry

Hey Croners! Let’s be honest, everyone wants to become a CMO, right? But here’s the kicker, especially in those early career years: having a mentor to shed light on your path and guide you makes all the difference. It keeps you from getting stuck in mistakes or falling into bad habits. And since we’ve been […]

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